Melissa Pitts

Blog: Developing a Successful Website with Growth-Driven Design

A blog written in partnership with TechSoup and published at blog.techsoup.org.

Building a website can be costly, time-consuming, and a major strain on your organization’s resources. However, there’s no question that a well-designed website is an essential asset for your growing nonprofit. According to our Nonprofit Digital Marketing Benchmark Report, 53 percent of organizations plan to redesign their website within the next two years.

For many nonprofits, the fear of a project going wrong causes hesitancy. Luckily, these risks are typically associated with traditional website design. A more modern approach to the design and development process known as Growth-Driven Design (GDD) can help avoid common pitfalls of traditional web design.

Read full post at techsoup.org

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